O&G Techweek 2019

Siemens and Petrobras discuss transformation strategies

Press Release
29/08/2019 18:38
Visualizações: 299 (0) (0) (0) (0)

At the close of the third day of O&G TechWeek, Siemens Brazil's Vice President of Digital Industry, Pablo Roberto Fava, presented the company's seven principles for an effective digital transition: experience, focus, speed, resources, trust, courage and relationship. With training needs and cultural change at the center of the debate, Fava left an optimistic message about Brazil.

 

"We have done a couple of Hackathons rounds in Brazil and found that we have very smart young people around here. For me, personally, it was a very interesting learning," he said, addressing the digital transformation in companies.

 

In the same panel, Augusto Borella, general manager of digital transformation at Petrobras, said that people need to be inspired to solve problems by innovating in processes. According to him, it is important to continue innovating with research and development, but it is essential to innovate in processes. For this, he suggested the creation of sandbox type test environments, where it is possible to build experimentation environments. "It's important to be able to fail fast to fix fast," he said.

 

Both stressed the importance of professionals preparing to be able to enable even those projects that do not have tangible immediate results, which are not always welcomed by managers. "We need to be prepared to sell well. Sometimes we don't sell well," said Borella, stressing that there is an effort at Petrobras to create indicators that "tangible" projects, but that all companies today have channels to evaluate these proposals. less clear.

 

Cases and Technologies 

Wednesday afternoon panels were also marked by the presentation of cases and technologies being applied in companies and by suppliers such as Brabauer, Samson Control, Leser and Festo.

 

Festo's portfolio manager for Latin America, José Folha Mós Neto, addressed one of the biggest dilemmas of innovation: the ethical issue. He introduced a bionic hand, developed from technologies that have been tested on animal-inspired drones developed by the company, such as bats, elephants, ants, etc.

 

"We have this area of bionics, but until today we do not sell equipment. There is no lack of interest. We are sought by companies and even samba schools, but it is not a commercial area. It is a research area," he said, stressing that the prototype It can help many people, but you need to be aware. "No one can predict the future, but it is important to worry about education, the values that will guide that future," he added.

 

Games 

The so-called gamification strategy of turning solutions into games is also featured at O&G TechWeek. Petrobras introduced FPSO 7, a staff game that brings the experience of immersive reality to prevent risky situations on oil rigs. Aveva, Firjan and Repsol presented examples of virtual reality and augmented reality that reproduce operating environments. Already Microsoft, brought the software XHQ, which acts as a "map" of asset management, monitoring equipment and plants.

 

The O&G Techweek 2019 ends this Thursday (30), at AQWA Corporate, in Rio de Janeiro's port region with lectures, technology rounds, hackathons and ideation sessions.

 

TechWeek is sponsored by Petrobras, Tishman Speyer, Startup Factory, Repsol Sinopec, Siemens, Aker Solutions, Aveva, Deloitte, Hexagon, KPMG, Pepperl + Fuchs, Petronet, PwC and Innovaphone.

Most Read Today
see see
Results
ANP Releases Consolidated Data on Oil and Gas Production...
03/08/26
SOG 2026
Banco do Nordeste Has R$ 504 Million for the Energy Sect...
03/08/26
PPSA
TotalEnergies and ExxonMobil Win Atapu and Bacalhau Cargoes
31/07/26
SOG 2026
Sebrae Sergipe Strengthens Small Businesses and Expands ...
31/07/26
PPSA
PPSA Expects to Hold the First Auction of the Union’s Na...
30/07/26
SOG 2026
Sergipe Oil & Gas 2026 Begins with a Focus on Investment...
30/07/26
SOG 2026
Petrobras Director Opens Sergipe Oil & Gas with Analysis...
30/07/26
FIRJAN
Agrega + Indústria brings together entities, companies, ...
29/07/26
SOG 2026
ABPIP brings to Sergipe Oil & Gas a debate on strengthen...
28/07/26
Event
BR Aviation presents its portfolio of customized solutio...
23/07/26
Royalties
Royalties: amounts referring to May production distribut...
23/07/26
Fuels
Fuel and lubricants sector registers 1.8% drop in June, ...
22/07/26
IBP
Studies point to redundancy of the export tax and extra ...
22/07/26
PPSA
7th Spot Auction: PPSA markets cargoes from Atapu and Ba...
20/07/26
Results
Union oil production reaches 244 thousand barrels per da...
17/07/26
State of Ceará
Natural gas arrives in Cariri (CE) and strengthens econo...
16/07/26
Terminals
Vast announces contract extension with PETRONAS Brasil u...
15/07/26
International
War, oil and the dollar: how global fluctuations impact ...
13/07/26
ANP
Third-party access to natural gas flow pipelines and pro...
10/07/26
Agreement
ANP and Petrobras sign agreement to bring 335 offshore w...
07/07/26
Logistics
Vast Infraestrutura and Petrobras strengthen partnership...
07/07/26
VEJA MAIS
Newsletter TN

Contact us

We use cookies to ensure you have the best experience on our website. If you continue to use this site, we will assume that you agree with our Privacy Policy, terms of use and cookies.

2